Back to All Events

Business Technology Forum - Unlocking the AI Advantage: What Every REALTOR® Needs to Know

AI is revolutionizing the real estate industry, giving forward-thinking agents a powerful edge by streamlining workflows, enhancing client communication, and delivering faster, smarter, and data-driven results. In this dynamic session, attendees will discover how to start using cutting-edge tools like ChatGPT, Perplexity, and NotebookLM to craft compelling content, uncover deep market insights, and effortlessly organize and recall critical data.

Participants will leave with actionable strategies to confidently integrate AI into their daily business, boost productivity, and gain a decisive advantage over agents who fail to adapt to this rapidly evolving technology.

Speaker: Scott Richard, 2025 Chair of the NAR Emerging Business and Technology Forum, will lead the session. Scott is a renowned advocate for integrating innovative technology into the real estate industry and has a wealth of experience empowering agents with cutting-edge tools.